Design Works and Bluberi Prep for New Jersey Launch

Thanks to two software companies, the New Jersey online casino market is preparing for a major game extension. Design Works plans to launch this year with games offered via Hard Rock Bet, while Bluberi will launch in two years as a brand-new software company providing games in the Garden State. Learn more about each launch below.

The NJ online casino sector will soon have new games by Design Works, thanks to a deal with Hard Rock Digital. The gaming company will launch its titles via Hard Rock Bet, the newest version of Hard Rock online. Players can enjoy games like Tiger Palace and Armadillo Artie: Gone Wild now; more games are to come.

Design Works Gaming is an award-winning software brand that has already created quality games in the online casino sector. Such well-known titles include 10K Fortunes and Break the Bounty Lucky Tap. Troy Zurawski, the CEO of Design Works Gaming, stated that the company’s high-performing content with Hard Rock’s iconic brand and reputation is a winning combination.

The online gaming developer already offers games in other states thanks to a deal with DraftKings and Rush Street Interactive. The company has services available in Connecticut and Pennsylvania and will now add New Jersey to the list.

The new Hard Rock online casino and sports betting app launched in August, giving players a streamlined look with new features. Players have taken to the upgrade and enjoy everything Hard Rock Bet now has to offer.

One of the newer online slot game developers on the market is Bluberi. The brand was created in Canada and is based in Las Vegas, rising in popularity over the past few years. Now, the company has its sights on New Jersey, ready to obtain big licenses to offer services.

In speaking with Global Gaming Business Magazine, Bluberi announced that it will launch in 2024 in Nevada and then set its sights on New Jersey in 2025. The overall goal is to be launched within most North America by 2026.

Bluberi is an older brand launched around 30 years ago in Quebec. By the early 2000s, the company had many hit titles and landed a deal with AGS for title distribution. However, in time, the company suffered a few issues and filed for bankruptcy. The brand has now reemerged with a new CEO, and revenues have now quadrupled.

The brand has seen a complete turnaround due to unique content like Devil’s Lock and other popular games, including the cash-on-reels bonus element. The brand has won awards and now looks forward to using its new status to reach larger markets across the United States.

Bluberi is already on the move, having recently teamed up with Ruby Seven Studios to launch its land-based games via online social gaming sites. With this type of launch, it opens the door for online casino gaming services as well.

The market in New Jersey is still open to new providers, so it shouldn’t be too difficult for the brand to gain ground in the Garden State. Players constantly look for new and exciting content, so operators move fast to sign deals with developers to offer new gaming options.

It will be interesting to see if Bluberi can make its American dreams come true and launch in Nevada next year and New Jersey the next. Hopefully, we will see the brand move forward with services in both states and beyond in the future.