Hard Rock Teams Up with Royal Caribbean to Create Exclusive Vacation Experiences

The Unity rewards program at Hard Rock is a great way for players to earn rewards from gameplay and purchases. The program is available at the Atlantic City casino and the New Jersey online casino site. Members can earn exciting perks, and the brand just recently announced cruise options thanks to a partnership with Royal Caribbean! 

Hard Rock International and Seminole Gaming have signed a partnership deal with Royal Caribbean Group’s Celebrity Cruises and Royal Caribbean International. The goal is to offer Unity reward members a new leisure package that is open to both players and company employees. 

Seminole Hard Rock Support Services executive vice president and chief marketing officer Jeff Hook commented that this is a ‘no limits’ partnership. Travelers will have new ways to explore the best of Hard Rock, Seminole Casinos, and the cruise ship brands, whether they are traveling to the Hard Rock Casino in Atlantic City or sailing a cruise ship!

Players can access the exclusive deals via their Unity by Hard Rock account. Deals are also on the table for Blue Chip Club members on Celebrity Cruises and the Club Royale with Royal Caribbean. The Unity program just entered the New Jersey market earlier this year, with players of Hard Rock Bet online and Atlantic City gaining access to the program.

Unity is offered at all Hard Rock casino properties, including Las Vegas and Tampa. Once members, players can use the rewards program when playing on-site within a physical location or online in New Jersey. Points are earned for purchases and gaming, and rewards are available based on point totals.

The new partnership allows Unity members to utilize discounts on vacations with Celebrity or Royal Caribbean cruises. Cruise giveaways are also on offer. For top-tier rewards members, there are complimentary cruises offered annually for select ships.

On the flip side, members of the Blue Chip Club or Club Royale can receive exclusive discounts and perks for Hard Rock hotels and casinos. Complimentary trips are included for casinos and hotels worldwide but are reserved for premium tier members.

Royal Caribbean International's senior vice president of onboard revenue, Jesse Hopfinger, commented that the brands will now offer expanded vacation experiences for their guests. The partnership allows guests to enjoy vacations and experience entertainment, along with dining and gaming from the cruise ship to the shorelines.

While Hard Rock offers water-based incentives, Caesars has been focusing on its online product. After recently upgrading its online casino platform, Caesars Casino is at it again. The brand announced that app upgrades recently launched for iOS and Android devices. The app includes a multi-lobby navigation layout and a revolutionary digital gaming experience.

The layout of the app was created to symbolize a real casino game floor. There are dedicated lobbies for popular gaming options like slots and table games. Players can utilize the various categories to find exactly what they are looking for during gaming sessions. This approach allows for seamless searches via iOS and Android devices.

One unique upgrade option is the For You tab. With this option, players can locate customized recommendations based on history. Recent games are highlighted, along with new games players might enjoy.

Along with the functional upgrades and visuals, the NJ online casino has also added more games to its portfolio. The brand continues to feature new and exciting titles, making it easy for members to explore new games each time they log online. The app also utilizes the rewards program well, so online players can easily earn rewards from reel spins or table games.